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NEW RELEASE

Elements™ Nova Jacket, 

Elements™ Beanie & 

The Daily Sock 

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FALL FLEECE EVENT

CUSTOMER APPRECIATION PRICING

As a thank-you to our valued customers, we’re offering special pricing on select fleece products from September 1st through September 30th

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NEW PRO SERIES LINE

Firebase™ Duffel 

& EDC Pouch

PRO SERIES is True North’s badge for premium fire products; select gear and apparel that deliver elevated materials, purpose-built design, and enhanced construction while remaining fully part of the True North line.

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WE ARE PFAS-FREE

True North + DragonWear is committed to manufacturing products without intentionally added PFAS chemistry. Today, our current product offerings are PFAS-free. This statement applies to all current branded apparel and gear manufactured and sold under the True North + DragonWear brands.

Learn More

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NFPA 1977 Certified Wildland Fire Gear

Tough Tools for Tough Jobs

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Inherently Flame Resistant & Arc Rated Workwear

The Clothes You Live In

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Driven By Innovation

Celebrating 30 years of continuous development of innovative and intuitive products, and standing behind those products with a lifetime materials warranty and exceptional customer support.

Our Story

Latest From The North

Understanding NFPA 1950: What the New PPE Standard Means for Wildland Firefighters

06.29.26| True North

Understanding NFPA 1950: What the New PPE Standard Means for Wildland Firefighters
If you've recently seen references to NFPA 1950 instead of NFPA 1977, you may be wondering what changed and what it means for your wildland PPE. Continue Reading
How to Wash and Care for Your DragonWear FR Clothing

09.01.26| DragonWear

How to Wash and Care for Your DragonWear FR Clothing
Proper laundering can help extend the life of your garments, maintain their appearance, and keep them ready for the job. Continue Reading

Upcoming

International Lineman Rodeo 2026

October 14-17

6000 College Blvd
Overland Park, KS